May 22, 2012 7:48 PM by Maddie Garrett

Search for Mickey Shunick Goes Viral on Social Media, National Media

The search for Mickey Shunick has exploded on a national level and on social media. Before there were search parties on the ground, a Facebook campaign to find her was already in full swing.

An online team is working around the clock at the volunteer headquarters on Ryan Street. Their posts and videos are starting to go viral and it's helping to raise awareness and hopefully find Shunick.

Ashley Prado tirelessly scans Facebook, Twitter, BuzzFeed, Reddit... Any online sight that has any post about her close friend Mickey.

"We're really just trying to keep a lot of positivity on the pages, trying to focus on where Mickey could be, where she was last seen, if any of her belongings were found," said Ashley Prado, a close friend of Shunick.

Prado tirelessly scans Facebook, Twitter, BuzzFeed, Tumbr, Reddit, and online sight that has any post about her close friend. Shunick's story is spreading like wildfire, making it to national news media such as CNN, Good Morning America, Nancy Grace and Huffington Post.

The attention is due in part to the social media campaigns and two YouTube videos, that gained over 10,000 views within a matter of hours.

"It's so wonderful to see everyone jump on board and spread this around, to see that it's been picked up everywhere, it's amazing," said Josh Coen, heading up the online efforts.

Coen said he made the videos as another way to reach the masses and hopefully find Shunick.

"The video is more of a call to arms, to "join our army" basically is what the video is saying," said Coen. "To show people that we're not giving up and we're never going to give up until we find her."

Until then, they post and share, trying to reach as many people as possible.

"She's one of us, you know, if it was any other one of us missing I know that she'd be here," said Prado.

Friends of Shunick created a Facebook page called "Find Mickey Shunick Now" with videos and information posts. You can find a link to that page on our KATC Facebook page.

And be sure to watch Good Morning America on KATC Wednesday morning for the first national interview with Shunick's family.


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